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Open every day, 9:00 – 22:00 Nieuwendijk 76, Amsterdam

Our story

Small shop, enormous sweet tooth

Right in the bustle of the Nieuwendijk, Sweet Bakery is the kind of place where the smell of warm waffles pulls you in off the street. We bake through the day rather than ahead of it, which is why the counter looks different at nine in the morning and nine at night.

The Sweet Bakery counter on the Nieuwendijk, Amsterdam

Also on the counter

The everyday favourites

Stroopwafels decorated to order, bubble waffles built while you wait, and cake by the slice. Most of what we sell has nothing to do with pistachio.

Marshmallow stroopwafel
Marshmallow stroopwafel
Banana & cream bubble waffle
Banana & cream bubble waffle
Chocolate cake, by the slice
Chocolate cake, by the slice
White chocolate stroopwafel
White chocolate stroopwafel
Dubai croissant

Our signature

Dubai chocolate, three ways

The pistachio-and-chocolate filling that took over the internet, made in-house and folded into three things we already knew how to bake well.


Dubai croissant

All-butter croissant, pistachio cream, crisp kadayif and dark chocolate.

Dubai crêpe

Dubai crêpe

Folded thin and warm, with the same pistachio filling and a chocolate drizzle.

Dubai stroopwafel

Dubai stroopwafel

A Dutch classic with a Gulf accent. Pistachio, chocolate, still warm.

See the full menu

The counter

And everything else we bake

Six corners of the counter, from breakfast paninis to late-evening bubble tea.

A Dubai chocolate croissant topped with crushed pistachio and dark chocolate

Nieuwendijk 76 · Amsterdam

The Dubai chocolate croissant, baked on the Nieuwendijk

Pistachio, dark chocolate and crisp kadayif, folded into a croissant we bake fresh through the day. Alongside stroopwafels, waffles, pancakes and bubble tea.

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Come on in

Open every single day

9:00 – 22:00, seven days a week

Pop by from morning coffee to late-evening dessert. Order at the counter, grab a seat, and let us bring the sweetness to your table.

Nieuwendijk 76, 1012 MP Amsterdam

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